How Might A Distribution Management System (DMS) Impact The Industry?
Companies will
need to continually rise above the myriad hurdles they confront on a daily
basis in order to ensure that their products are available on the right shelf
at the right time in an ever-changing market environment. One method of
accomplishing this is to get more traction through the enormous network of
distributors, super stockists, and intermediaries already in place.
It is imperative
that channel partners have access to the most up-to-date tools and technology,
as many still rely on manual inventory tracking tools, sales billing handbooks,
and other outdated methods.
In order to
solve these issues, many domestic and multinational corporations (MNCs) have
gradually shifted to a more comprehensive and transparent Distribution
Management system during the last few years. Let's take a step back and
define what a Distribution Management system is before we get into
its potential.
The Distribution
Management System serves as a link between manufacturers and
merchants. An all-in-one solution that can handle everything from collecting
sales orders to invoicing to monitoring claims.
The
perquisites of a Distribution Management System (DMS)
Using a distribution
management system, you may improve the efficiency of your supply chain's
operations. For both brands and distributors, this means a slew of immediate
advantages, including:
1.
The
veracity of the information
Traditionally,
distributors continue to follow the same age-old format and standards that
their forebears followed, and they employ simple computing to keep track of
their records. Although less stressful, this approach is nonetheless chaotic
and error-prone. A distribution
management software is an automated solution that allows you to
conveniently track orders, claims, invoices, stock details, and other important
information. The data offered by the DMS is accurate and authenticated, and it
assists distributors in making future decisions about what to stock, how many
claims are still waiting, how many orders have not been fulfilled, and so forth.
2.
Real-time
decision-making
It is possible
to make quick decisions and forecasts thanks to the information offered by the
DMS, which includes several KPI Dashboards and Demand-Supply analyses. The DMS
can also be used to obtain information such as in-stock statements, creditor
limits, and stock reordering.
DMS enables
marketers to maintain complete control over pricing and promotional programs
while maintaining the flexibility to manage diverse retail channels or classes
on a case-by-case basis. It also enables them to maximize outlet penetration by
implementing the appropriate schemes to all channel partners and providing them
with real-time fulfillment information. Automated replenishment provides brands
with the most efficient method of replenishing their inventory and preventing
stockouts from occurring.
3.
Increased
Revenues
In addition to
increasing sales, a DMS will cut the amount of time necessary to carry out
operational activities to a significant degree. Distributors can enhance their
sales by employing the analytics of the various information offered by a Sales
and Distribution Management Software, such as key performance indicator
trends, zone-wise demand trends, and so on.
Brands benefit
from a single cycle of Demand Capture and Execution, which helps them maintain
operational continuity. They can capture demand ten times faster than
competitors, and they have real-time visibility into prices and schemes.
Increased liquidity and inventory can be achieved by implementing agile and
robust processes for speedier claim settlement.
4.
Affordability
and Efficiency
A distribution
system goes through several steps, such as the generation of challans, order
confirmation, invoicing, and so on. It is possible to increase the cost of
working capital by appointing personnel for each stage. Automated data
acquisition saves costs and time consumption at many stages, thereby avoiding
the rising costs of capital and ensuring hassle-free operations in the
distribution process.
5.
Streamlined
inventory management
A good DMS
provides access to data-driven insights, which helps distributors to manage
their stock more efficiently while spending the least amount of money possible
on technology.
A full-service
Distribution Management solution provides visibility into a distributor's
inventory management, which displays batch-wise, real-time aging of stock in
order to reduce returns and increase profits. Direct integration with secondary
sales orders guarantees distributors have enough inventory to meet the store
demand.
6.
Tax
Automation
The calculation
of taxes is one of the most time-consuming procedures that each distributor has
to perform. A fully-fledged DMS can completely eliminate this headache from
your life. It is pre-configured with Tax Compliance procedures, which allows it
to generate accurate invoices. E-invoicing and e-way, which are both
integrated, make it simple for distributors to handle returns
7.
Accessibility
in Outlying Areas
A distribution
management system (DMS) is ideal for distribution partners who can afford
to invest in a computer to run the application. The reason for this is that
most DMS systems require an internet connection in order to sync individual app
data with the master database and provide real-time visibility to the
organization. In rural and other remote areas, however, where the only inexpensive
gadget for distribution partners is a mobile phone, what can businesses do is
improvise.
Brands can gain
visibility in the long tail of the distribution chain with the help of a distribution
management software solution. Key modules such as Goods Receipt, Inventory
Management, Van Booking, Billing, and Purchase Order Request are included in
the DMS, allowing sub-stockists in rural locations to do their essential jobs
efficiently.
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